ICC Americas

Branding for talent pathway

  • ICC Americas
  • ICC Americas
  • ICC Americas
  • ICC Americas
  • ICC Americas


We were delighted to be commissioned to create the look and feel and promotional design for this new event hosted by ICC Americas.

Players from Canada, USA, Bermuda and Suriname will have the chance to get a step closer to WICB’s Nagico Super50 and the Caribbean Premier League.

Working closely with both ICC Americas, based in Canada, and the ICC Development department based in Dubai, we created the promotional style – with headline and subgraphic – which will be carried forward to promotional material – as well as web assets for the online entry form.

The event takes place in Indianapolis,  September 2015.

Following on from this project we have developed the brand style and assets for USA Cricket in 2016 – expanding the search for USA cricket stars of the future from Los Angeles to New York, Chicago to Fort Lauderdale. Collateral included web assets, posters and clothing branding. Find out more here

About ICC Americas

The ICC Americas region is part of the ICC’s Development Programme, which aims to grow and improve cricket within ICC’s 95 Associate and Affiliate Member countries.

Related Projects

Event name and original event branding for West Indies Cricket’ Super 50 was created by Tobasgo as part of our overall branding project for WICB.