News

This and that...

  • ICC Development Programme Annual Awards

Once again we were delighted to put together the 'call for applicants' design, including online entry form, for these fantastic awards that recognise all the hard work that goes into developing cricket around the world.

Well done to all the winners – and to all of those who dedicate so much time and effort to growing the sport of cricket globally, often in challenging circumstances. To find out about all the winners and their success stories, visit the ICC website where you can see some great videos about their achievements.






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  • Quick Q&A

And now for something a little different - Gail Martin, Senior Partner at Tobasgo Creative has been talking to Dane Cobain, Social Media Specialist at partner agency fst...

fst and Tobasgo have been working together in partnership to raise both of our profiles in the sports industry. Head over to thisisfst.com to find out more about fst and its partnership with Tobasgo, some of the clients that Gail gets to work on, and why you ought to try mixing sloe gin and lemon tonic… [...]






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  • Great Sport…Great Spirit

ICC World Twenty20 delivered one of the most exciting finals of any great sporting event

From the stirring anthems to the last overs of each final – men’s and women’s – what a great day for cricket. We are proud to have worked with not only the global governing body, ICC, but also some of participating teams’ governing boards including ECB, Cricket Ireland – and West Indies – on a [...]






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  • ICC World Twenty20 India 2016

ICC World Twenty20 2016 gets underway in India...

The 2016 ICC World Twenty20 will be the sixth ICC World Twenty20 tournament and the team at Tobasgo has worked on every one of them – from production of the essential information Media Guide for this year’s event to match day programmes for the event hosted in England & Wales in 2009, and a wide [...]






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  • Hit the pitch!

Just about a year ago, Farnham Park Softball and Baseball Club launched its new branding - created by Tobasgo Creative

We love helping local organisations and businesses to develop their brands. The newly-established Farnham Park Baseball and Softball Club (FPBSC), formerly Chalfont Softball Club, was looking forward to laying the foundations during the 2015 season to become the UK’s first “Super Club”, encompassing all three formats of baseball plus slowpitch and fastpitch softball. As part of [...]






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As the end of 2015 approaches and we look forward to 2016, we just wanted to say a big thank you to our clients and colleagues for making 2015 a great year - sometimes challenging, but always rewarding - and it's been great to see our work in action across many different industries, events and media.

There have been many highlights to 2015…here are just a few… Developing a new concept for England Hockey’s ‘Back to Hockey’ campaign – inspired by and supported by Sport England’s ‘This Girl Can’ campaign – and specifically using the sharing power of social media platforms such as Facebook and Twitter to deliver the maximum ROI. [...]






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  • Blast from the past
  • Blast from the past

Today ICC launched the next edition of the ICC World Twenty20 event to be hosted in India in 2016, with a total of 35 men's matches and 23 women's matches, staged across eight venues from 8th March to 3rd April 2016. We look back to when the twenty20 format started...

Twenty20 cricket was originally introduced by the England and Wales Cricket Board in 2003. We worked closely with both ECB and sports marketing agency WSM (now part of Corbis) to develop the event brand for a new, fast and exciting format of the game which has since taken the cricketing world by storm. Since its [...]






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The Americas were at the forefront of world cricketing news this week as the ICC Americas Combine was in full swing at the World Sports Park in Indianapolis.

The best 15 players from the combine will comprise the ICC Americas team at the West Indies Cricket Board’s Nagico Super 50 Tournament in January 2016. There are two billion cricket fans across the world and over 15 million in the USA. Indianapolis Mayor Greg Ballard welcomed players selected for Phase 2 of the ICC [...]






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  • Rebranding as a business strategy

We have been guiding local Estate Agents, The Bramptons Partnership, through a strategic rebrand programme to drive their business forward

We first started working with The Brampton Partnership some 3 years ago – on a consultancy basis – focussed initially on a review of their website and some of the problems that they had been experiencing – for example, it didn’t display properly on mobiles or indeed on Apple devices. Basically something needed fixing or [...]






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We are delighted to announce a new collaborative relationship with fst the Group, an independent, integrated creative agency, forming a mutually beneficial strategic alliance.

The partnership represents an exciting new era for Tobasgo Creative, enabling us to combine our significant experience working with national and international sports rights holders, with fst’s global reach and integrated approach. Tobasgo’s design and branding work encompasses projects for sports bodies including International Cricket Council, England & Wales Cricket Board, England Hockey, The Football [...]






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  • We are sailing…very fast!

Tomorrow sees the start of the Louis Vuitton America's Cup World Series Portsmouth.

We are delighted to have designed the Official Commemorative Programme for the Louis Vuitton America’s Cup World Series, Portsmouth 23rd – 26th July 2015 for publisher Programme Master. This event sees Olympic gold medallist, Sir Ben Ainslie, start his bid to #BringTheCupHome together with his fantastic team at Land Rover BAR. To find out more [...]






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